A note from the founders
What is a classic to you?
We have been around the world. We have grown up in the dense metropolis of America. We have walked the desolate slum villages of India. We have partied in the posh night clubs of South Beach and Bangkok. We have prayed in the Buddhist temples of Nepal, the shuls, mosques, and churches of Palestine. We have seen apartheid in South Africa.
From artists to entrepreneurs, athletes to musicians and visionaries. From village leaders to CEOs, tin roofs to suburban lawns, tenements to skyscrapers. The street hustle. The corporate hustle.
Amongst all this there is one thing that remains: the classic.
A classic is a timeless expression of life. It is an artifact that defines a people, place, and time; a vision that is unique and fresh. More than anything, classics are about you — the people. It is an approach to your craft, a determination to succeed, a love for the game and a celebration of your talent. This is classic to us.
We are here to show the world our love for classics and the people who create them. We seek to inspire by documenting our journey, the classics we create, and the people who inspire us. We do this because this is what we prefer.
We prefer classics. We prefer you.
Preferred Classics, Est. 2010 — Documenting Life
“Quality is never an accident. It is a wise choice amongst many alternatives.”